Straight to the point, everyone wants to rank number 1 on Google. However, you don’t have a huge of money or cannot hire an agency.
What do you do? ?
Here are the 7 free SEO tools which can help you rank on Google easily.
The first free tool I would like to mention is Google Search Console.
Most people use Google Search Console solely to see what keywords they should rank for.
But it is not effective!
The reason you want to use Google Search Console to rank number one is for this specific tactic.
When you log into a Google Search Console, it’ll show you all the keywords that you’re ranking for.
These keywords are driving the majority of your traffic.
Take the title tag of the page and the meta description. Make sure you include your keywords
Optimize the title tag to be more attractive by evoking the curiosity of people.
? Tips: In case you don’t know how to optimize the title tag, you could look at a magazine as magazines have appealing headlines.
Such as 10 ways to be master in yoga in 30 days, losing weight in 7 days, and so on.
These titles may not all be the best but you can get the inspiration from magazines and try to craft your own headline.
By creating your own attractive headline/title tag and meta descriptions containing your keywords, you’re likely to get clicks.
The second free tool is Ubersuggest, which can combine with Google Search Console.
While Google Search Console shows you what keywords you’re getting traffic for, Ubersuggest displays you all the long-tail variations of those keywords.
If you ranked for the head terms, you find it easy to rank for the long-tail terms.
You don’t have to build any links neither to do a ton of on-page optimization.
Just simply take the keywords Ubersuggest offers you, such as “Best digital marketing agency” on page one. You type that keyword in Ubersuggest, you’ll see all the other keyword variations.
You can include these variations within your site.
By doing that, within 30 days, your site will receive more search traffic.
? Tips: You cannot take all those keywords and add them to your page. You have to combine them within your content.
In other words, you may add the keywords and expand upon your content. This way will flow and make sense rather than you try to put all those terms and people don’t understand what your content is about. They will leave your site right away.
3️⃣ Yoast SEO Plugin
WordPress is the world’s most popular website platform when it powers 34% of all the websites on the Internet.
Yoast SEO is a WordPress plugin which will make your on-page SEO so much more simple.
It will help you optimize your code, title tags, meta description and create XML sitemap as well.
Whenever you release new content, Yoast SEO lets Google know through the sitemap and easily index, grab and rank it.
2013 has seen a significant increase in the number of people turning to Responsive Web Design as a solution to deliver a consistent experience across different screen resolutions.
Web visitors expect a similar experience regardless of the device they are using. Therefore, if they visit your site and it is not optimized for their machines, there is a good chance that they will end up leaving and not come back.
As a result, Google evaluates websites which are compatible with mobile-responsive.
If you want to rank well with Google, especially rank number one, your site have to be mobile-compatibility.
By putting URL on Website Responsive Test, it will show your website whether it is mobile-friendly or not.
The more mobile-friendly your site is, the higher you’re going to rank at Google’s mobile-first index.
? Tips: Kindly remember that your site should look great not only on iPhone but also Android phones, any devices.
5️⃣ Google Trends
Google is moved into brand signals and they’ve had for years. Nothing can stop them.
Now, they have more a major impact than they were in the past.
It means that Google would like to rank brands higher than non-branded sites because fake news and information are things Google doesn’t want to rank.
Hence, creating a brand helps you rank number one easier on Google.
Google Trends let you know how your brand is doing compared to others.
The higher the line or the graph of your brand, the better off you are.
? Tips: You can do content marketing, SEO and social media marketing, but you have to follow Rule of Seven.
When someone sees your brand seven times, they’re much more likely to resonate and will come back to our site.
This way will contribute to getting a higher ranking on Google.
The brand signal is incredibly important.
Speed is one of the factors which impacts SEO. Your site should load as fast as possible.
If your site takes 10 seconds to load, the likelihood of someone leaving your site before it even loads increases by more than 120%!
Using Google PageSpeed Insights tells you how Google looks at your site from the load time view and there is something you should change to make it load quicker.
? Tips: Getting your PageSpeed Insights to 100
- Keep a close eye to all your speed issues
- Give importance to visible content
- Code minification is a must
- Optimize your images
- Compression is the vital
- Implement browser caching
- Accelerated Mobile Pages
Keyword Everywhere is a Chrome extension
When you perform a Google search for certain keywords, Keywords Everywhere will display how many people are searching for those terms and other related keywords right on the screen.
The wonder of this exertion is that you will get more keywords ideas as you can check the search volume and how good some of the keywords are and other variations as well.
Additionally, Keyword Everywhere will notify you what keywords are popular and related to your site.
Basing on that, you can consider and create content with those keywords.
We hope that these free tools above will help you rank number one on Google.
Try to use all of them since they are great. They not only contribute to rank higher but also help in doing keyword research, content and so on.
If you have any questions, please leave your comment below and we’ll discuss it together!